Competitions are a powerful way to drive engagement, reward your community, and create viral moments within your whop. This guide walks you through setting up and managing competitions from start to finish.
Prerequisites
Before creating a competition, ensure you have:
An active Whop store with at least one product
Members in your community
A clear prize structure and budget allocated
Competition rules and guidelines prepared
Step 1: Access the Competitions Feature
Log into your Whop dashboard
Navigate to your whop
Click on the "Leaderboard" icon to the right of the red livestreaming button.
Select "Competitions"
Click "Create Competition"
Step 2: Configure Basic Competition Settings
Competition Details
Title: Create an engaging competition name (e.g., "Best Content Creator Challenge")
Competition Type: Choose whether you would like to track money earned in your whop or money earned across the whop platform.
Duration: Set start and end dates for your competition
Prizes: Choose cash or custom prizes.
Description: Clearly explain what participants need to do to win and make an announcement post.
Step 3: Set Up Prize Structure
Prize Configuration
Click "Add Prize" to create reward tiers
Set prize values and descriptions for each placement
Choose prize types:
Cash prizes (paid through Whop)
Product access (free memberships, upgrades)
Custom rewards (physical items, services)
Winner Selection
Manual Selection: You choose winners based on submissions
Community Voting: Members vote for their favorites
Random Draw: Winners selected randomly from entries
Hybrid: Combine multiple selection methods
Step 4: Create Submission Guidelines
Submission Requirements
File Types: Specify accepted formats (video, image, text, etc.)
Size Limits: Set maximum file sizes
Content Guidelines: Define what content is acceptable
Deadline: Confirm final submission date and time
Review Process
Moderation Settings: Enable automatic or manual content review
Rejection Criteria: Define grounds for disqualifying submissions
Appeals Process: Set up system for handling disputes
Step 5: Configure Competition Rules
Participation Rules
Example Rules Template:
- Must be an active member of [Your Store Name]
- One submission per person unless otherwise specified
- Content must be original and created by the participant
- Submissions violating community guidelines will be disqualified
- Winners will be announced within 48 hours of competition end
Terms and Conditions
Eligibility Requirements: Age, location, membership status
Content Rights: How submitted content can be used
Prize Delivery: Timeline and method for distributing prizes
Disqualification Terms: Conditions that void participation
Step 6: Launch Your Competition
Pre-Launch Checklist
[ ] All settings configured and tested
[ ] Prize budget confirmed and allocated
[ ] Rules and guidelines clearly written
[ ] Promotion strategy planned
[ ] Judging criteria established (if manual selection)
Going Live
Click "Publish Competition"
Competition becomes visible to eligible members
Automatic notifications sent to your community
Competition appears in community feed and notifications
Step 7: Manage Active Competition
Monitor Submissions
Review entries in the "Submissions" tab
Approve or reject submissions based on guidelines
Communicate with participants about any issues
Track participation metrics and engagement
Community Engagement
Post updates about submission count and quality
Share standout entries (with permission)
Remind members of upcoming deadlines
Answer questions in community channels
Step 8: Distribute Prizes
Prize Fulfillment
Cash Prizes: Processed automatically through Whop's payment system
Product Access: Granted automatically based on your settings
Custom Rewards: Handle manually through direct communication
Winner Communication
Send personalized congratulations messages
Provide clear instructions for claiming prizes
Set expectations for delivery timelines
Follow up to ensure satisfaction
Best Practices
Planning Tips
Start Small: Begin with simpler competitions to learn the system
Clear Guidelines: Ambiguous rules lead to disputes and frustration
Realistic Timelines: Allow sufficient time for quality submissions
Appropriate Prizes: Match rewards to effort required
Engagement Strategies
Progress Updates: Share submission counts and highlights regularly
Creator Spotlights: Feature interesting entries during the competition
Community Voting: Let members participate in winner selection when appropriate
Behind-the-Scenes: Show your judging process to build trust
Need Help?
If you encounter issues while setting up or managing competitions, contact Whop support with:
Your store name and competition details
Screenshots of any error messages
Description of the specific problem you're experiencing
Competitions are one of the most effective ways to build community engagement and create viral moments for your Whop store. Start with simple formats and gradually experiment with more complex structures as you become comfortable with the system.